China Market Access Seminar

Confucius Institute at Copenhagen Business School is one of the organisers of a unique seminar that will take place in Beijing in January 2010.

The seminar is important for Nordic CEOs and business development directors that are looking into the possibilities of entering the Chinese market. It is also relevant for CEOs whose companies are already active in the Chinese market and who are interested in learning more about it and about opportunities to expand their activities. The seminar’s main topics include the understanding of Chinese cultural codes, judicial challenges, handling of information (public relations, public affairs, government affairs, CSR, etc.) and dealing with relations with authorities.

China Market Access Seminar’s programme consists of both business case presentations, visits to Chinese companies and social arrangements, where Danish business leaders will be able to mingle with their Chinese counterparts.  A number of Chinese authorities’ representatives and the Danish Embassy in Beijing will offer their input as well.

There are also expected participants from Norway and Sweden.

For more information about China Market Access Seminar please see the information brochure and text about the seminar (only in Danish).